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Why is modern Hanfu attractive to young people
Hanfu is a clothing style that carries traditional crafts such as dyeing, weaving, and embroidery as well as oriental aesthetics. It has a profound historical heritage. In recent years, Hanfu has continued to attract fans of young groups such as the "post-90s" and "post-00s", and related manufacturing, sales, makeup and other industries have also shown rapid development. In the ancient capital of Xi'an, as the temperature warms up, Hanfu enthusiasts go to parks and teahouses to take photos and check in, enjoying weekend leisure and the warmth of spring. The continued popularity of Hanfu has also led to the rapid development of related industries such as Hanfu photography, Hanfu rental, and immersive Hanfu games. In Xi'an, Hanfu stores have experienced explosive growth in recent years. During winter and summer vacations and traditional festivals such as the Spring Festival, Qixi Festival, and Mid-Autumn Festival, many stores are in a state of overwhelming sales. During the interview, the reporter found that the beauty of Hanfu is a basic element that attracts young people. Traditional Chinese clothing has many styles and rich connotations, whether it is the exquisite carving of the buckle design, the "intangible cultural heritage content" of the embroidery process, or…- 0
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Traditional Chinese-style Hanfu sets a new trend among young people
Suddenly a spring breeze comes overnight, and thousands of pear trees bloom. After experiencing the comprehensive invasion of foreign big brands, domestic products are rising with lightning speed. The sales of domestic products have exploded, ushering in the best era. Recently, the costume TV series "Meng Hua Lu" has become particularly popular. Not only did Liu Yifei and Chen Xiao become the center of the topic, but the costumes in the play became an instant hit and became the favorite of many young people. On Vipshop, sales of Chinese-style women's clothing increased by 54% in one month, with "Guo-style" and "fairy women's clothing" becoming the most searched terms. A large number of young people are not only chasing dramas, but also buying women's clothing of the same style as "Meng Hua Lu" on platforms such as Vipshop and Tmall. Hanfu and Chinese style are setting off a new trend among young people. In the past, young people thought it was cool to wear Nike and Adidas, but now they prefer Hanfu to jeans. Qingqing, a post-00s generation, said: "Hanfu is very comfortable to wear, not as tight as jeans, and has more cultural heritage. Thousands of years of Chinese history…- 0
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Wearing Hanfu out in summer makes you even more beautiful
Many unique elements make clothing show a stunning and beautiful charm, and the style and temperament of these elements have a great impact on aesthetics. Among various retro style elements, European style is actually more common, making European style clothing more common. Clothes with a bit of Chinese style elements are really good-looking and can be worn daily. They are even more beautiful when worn out in summer. National style clothing is always awesome. It’s so beautiful to wear out in the summer. It’s not ostentatious and very everyday. In fact, you can often try the retro elements of national style. The retro elements of national style are not so common, so the eye-catching effect is better. The elegant charm and dignified beauty are also more prominent than the European style. Chinese style little skirt The overall effect of Chinese-style skirts is more Chinese-style. Only the short design looks more modern. The silk fabric is also a choice that fully reflects the Chinese beauty. The pattern on the skirt is fresh and has a kind of Chinese style beauty. The distinctive national style element is the cheongsam. Although the design of the long skirt with spliced collar is not very…- 0
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After the broadcast of 'Dream of Splendor', Chinese-style Hanfu remains popular
It’s hard to imagine that one TV series can ignite multiple industries. In recent days, many female colleagues around me have been watching "Menghualu". They usually skipped naps and just hugged their iPads to catch up on the show. They lamented that Liu Yifei is still young after so many years, while they were intoxicated by the Chinese style of film and television. According to statistics, since the launch of "Menghualu", the cumulative views have exceeded 1.6 billion. More than 400,000 people have rated it on Douban, with the highest score of 8.8. In addition to the wonderful plot, people also once again appreciate the beauty and charm of Chinese traditional culture. Traditional Chinese decoration has also become popular and has entered the field of vision of more people. The daily life and diet of people in the Song Dynasty have also been hotly discussed by netizens. In particular, the variety of "fruits" has aroused strong interest among many netizens. On e-commerce platforms or Douyin live broadcast rooms, sales have experienced a surge, and the label is "Same Style as Menghualu". If paired with antique gift boxes, saucers and bowls, the price is actually close to 1,000 yuan. Of course,…- 0
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The Traditional Chinese-style Hanfu Dresses are Really Beautiful
The popularity of national customs in recent years has made people pay more and more attention to traditional culture. The Chinese nation has a civilization of more than 5,000 years, and the changes in history are also changes in clothing, which makes people marvel! Among them, Hanfu and cheongsam are the best in the revival and are favored by everyone, so improved models emerge in endlessly! Let’s take a look at a few models today and feel their charm! [Rose][Rose][Rose] ▲This greenThe floral cheongsam modified dress is so awesome that it can be used as a dress! The buttoned halter neck with dropped shoulder sleeves is so sexy; The large skirt also has green lace splicing, which is very distinctive; The elegant gray-green color is attractive and high-end. This improvement is really amazing! ▲ An improved cheongsam for a girl with a flowery style. The flowers in front of your eyes make you feel relaxed and happy! Color matching is done, the body is white and the sleeves are light pink; Flowers like colorful ink paintings always reflect that we are a nation that loves nature! ▲ The modified cheongsam in beige color is similar to the traditional one. The…- 0
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A Variety of Hanfu Horse-Face Skirts for the Spring Season
"Thousands of households always exchange new peaches for old charms every day." Over the past few days, everyone has had a busy and fulfilling Spring Festival holiday. There were nearly 2.3 billion cross-regional people movements in society, 474 million domestic trips, a total expenditure of 632.687 billion yuan, and the total box office of Spring Festival movies exceeded 8 billion yuan... A group of "hot" summary data, behind which is condensed During the festival, there are beautiful moments that are either heartwarming or touching. The bustling Spring Festival not only brings "new peaches", but also more new atmosphere. The most obvious thing is that the ancient festival of Spring Festival is increasingly combined with modern elements. The combination of traditional culture and commercial elements gives people new ways to celebrate the festival and new experiences. This can be seen from a horse-faced skirt. A different trend than in the past. Horse-faced skirt is a traditional women's clothing that is fresh and elegant, simple yet gorgeous. More than ten years ago, traditional clothing represented by horse-faced skirts was still limited to small circles such as Hanfu Club and Comic Exhibition, but now it has become more and more "regular clothing". It…- 0
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Scholars decode why the Hanfu horse-face skirt shines
Chinese traditional culture has a long history, is extensive and profound. Excellent traditional culture can inject new creativity and inspiration into the clothing and fashion industry, and integrate more excellent traditional clothing culture into clothing design. This not only enhances the cultural value of the product, but also satisfies consumers’ needs for uniqueness and differentiation. At the moment, the Caoxian horse-faced skirt, which is popular all over the Internet, is the best example of designers integrating traditional Chinese "oriental aesthetics" into modern elements and aesthetic needs, thus giving new vitality to traditional Chinese clothing. On March 19, all-media reporters from Peony Evening News interviewed Hanfu enthusiasts and relevant scholars and listened to their talk about the fashionable charm of horse-faced skirts. Behind the "fire" of traditional clothing It is national self-confidence and cultural self-confidence Oriental beauty emphasizes harmony, balance and artistic conception, focusing on the harmony and unity of clothing, nature and the human body. The patterns, colors, lines and other elements in traditional clothing contain profound cultural connotations and artistic values. With the changes of the times, traditional costumes have gradually faded out of people's daily lives, being shelved or used only as decoration for specific occasions. Until November…- 0
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The Year of the Dragon begins with the Hanfu horse-face skirt
Spring is here, and scenic spots such as the National Botanical Garden, Summer Palace, Old Summer Palace, and Jingshan Park welcome many flower-viewing tourists. Among them, many young people wearing traditional costumes take photos beside the red wall and under the plum blossoms, which gives a sense of traveling through time and space. During the Spring Festival this year, wearing horse-faced skirts to pay New Year greetings or taking photos in scenic spots became a beautiful sight. Especially on the Spring Festival Gala stage, the stunning appearance of the four performers of the traditional Chinese pattern creation show "Nian Brocade" allowed people to see the oriental beauty of traditional costumes such as Song brocade vests, Xiangyun gauze jackets, and embroidered horse-face skirts. It has helped traditional clothing, especially horse-faced skirts, become a hot trend in Chinese style fashion this year. Tourists wearing traditional costumes play in Jingshan Park. Photographed by our reporter Chen Chen National fashion "During the Spring Festival, I wore Ming Dynasty Hanfu to participate in the 2024 Ming Tombs New Year Garden Party. There were ancient markets, stilt walking, dragon and lion dances, Ming Dynasty costume parades and other activities at the garden party. Wandering there, it…- 0
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Hanfu horse-face skirts with sales exceeding 300 million
The breath of spring is not yet strong, but horse-faced skirts have already successfully occupied the C position and become the hottest new "top trend" in the clothing industry. How popular are horse-faced skirts? Caoxian County, Shandong Province has the most say. Yes, it is Cao County, which is known as the "center of the universe". At the beginning of the Year of the Dragon, sales of New Year's greeting clothes, mainly horse-faced skirts, in Caoxian County have exceeded the 300 million yuan mark! In this small town, 400 college students who returned home to start their own businesses joined the horse-faced skirt industry. On the eve of the Spring Festival, the sales peak arrived as expected, and the daily packaging volume of some stores was as high as 2,000 pieces. The dazzling costumes, the "face" and "lining" of the horse-faced skirt From spring outings, wedding toasts, to New Year's jerseys, horse-faced skirts have swept across all kinds of important occasions, moving from the niche to the public, and successfully "flying into the homes of ordinary people." Taobao data shows that during the Double 11 period in 2023 alone, Taobao sold more than 730,000 horse-faced skirts, which could fill 105…- 0
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Ode to Traditional Style: Majestic Hanfu Horse-Face Skirt
#Let the world see the beauty of China# Recently, this topic has taken Chinese aesthetics to all over the world. So what exactly is the beauty of China? The editor feels that Chinese beauty lies in its "underlying beauty". We have five thousand years of history behind us. We have the confidence to show the beauty of China. Regardless of clothing, calligraphy, music or other Chinese beauty, They all carry the "heavy beauty" of history. This December, I would like to explore the beauty of China around us. The first beauty I found was the horse face skirt. The beauty of ancient architecture, design and auspicious meanings carried by its patterns attracted me. You must have heard the term "Hanfu lady" for a long time. The editor always wants to find a girl wearing Hanfu, which is not far from the Chinese beauty we want. And when these two ladies in Hanfu heard the editor ask, "I want to find the beauty of China." Their reaction was unanimous, and they pointed directly at the horse-faced skirt. Is it a coincidence? Or is the beauty of China all around us? Learn more and you will find out. thisA small horse-faced skirt,…- 0
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Why are Hanfu horse-face skirts popular in the Year of the Dragon
This Spring Festival, the horse-faced skirt, one of the standard features of Hanfu, has become a popular "New Year's shirt". In live broadcast rooms selling clothing, buyers are constantly asking if the goods are in stock; in subways, scenic spots, museums and other places, girls wearing down jackets and coats can be seen everywhere, with fluttering horse-faced skirts exposed at the feet of their clothes. At the CCTV Spring Festival Gala, the traditional Chinese pattern creation show "Nian Brocade" allowed people to see the oriental beauty of traditional clothing such as Song brocade vests, Xiangyun gauze jackets, and embroidered horse-faced skirts. Data from multiple e-commerce platforms show that since January this year, the number of searches for Hanfu has skyrocketed, and the horse-faced skirt has become one of the most popular items in the Hanfu category. As one of the production and sales bases of Hanfu in my country, Caoxian County, Shandong Province, has sold more than 300 million yuan of clothing for the Year of the Dragon this year, mainly horse-faced skirts. Why are horse-faced skirts so popular all of a sudden? Photo courtesy of Visual China The "new jersey" coming out of the museum The blue satin skirt…- 0
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Appreciate the beauty of Hanfu
The combination of flowers and gorgeous clothes in spring is a romance engraved in the bones of the Chinese people. Recently, the 2024 "Flowers Blooming in Neijiang, Liyue and Han'an" Flower Festival held by Neijiang Hanfu Club was held in Daqian Garden, Dongxing District, Neijiang City. Many Hanfu fellows arrived at the appointment, wearing Hanfu, enjoying the Flower Festival, and enjoying the spring time . At the event, as the music played and the lights gathered on the stage, members of the Neijiang Hanfu Club and their Hanfu colleagues were dressed in splendid robes and hairpins. With the accompaniment of classical music and the detailed explanation of the host, the scene was The audience staged a scene interpretation of "Zhao Zhenji of the Ming Dynasty". During the performance, the actor who played Zhao Zhenji sat on a bamboo chair, sometimes reading a book, sometimes raising a cup to drink tea. His subtle movements showed ancient etiquette. While showing the unique charm of Hanfu, he also promoted Chinese etiquette to the audience. In addition to this program, Neijiang Hanfu Society also carefully organized and planned the "Flower Farmers Group Portrait" scenario performance, "Flower Fairy Performances" and other programs. While attracting the…- 0
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How to match the top with the Hanfu horse-face skirt
Skirts are one of the items that best highlight femininity. There are various styles of skirts on the market. What kind of skirts will be popular in the fall of 2023? With the prevalence of national style, French skirts and Hepburn skirts that were once a fad are no longer popular. Now girls are wearing "horse-faced skirts", which combine national style with modernity and create a new fashion trend~ The horse-face skirt has a rich history, but it is still relatively new in the fashion world, and many people even don’t know about it. Therefore, in this issue, we will talk about the story of horse-faced skirts and how to wear horse-faced skirts in a fashionable and advanced way! 1. What is a "horse face skirt"? What are the advantages and characteristics? The horse-faced skirt has a long history, which can be traced back to the Song Dynasty and became popular in the Ming and Qing Dynasties. The names of horse-faced skirts are different in each period. The "Yuehua skirt" in the Ming Dynasty, the pleated skirt, the pleated skirt, and the phoenix tail skirt in the Qing Dynasty are all forms of horse-faced skirts. The horse-faced skirt is trumpet-shaped,…- 0
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The more you wear the Hanfu horse-face skirt, the more noble you become
I believe many people are already familiar with the horse-faced skirt when we talk about it. This is a major skirt style in Chinese Hanfu. As the national style becomes more and more popular, the horse-faced skirt has gradually appeared in the public eye. The beauty of the horse-faced skirt is unmatched by other skirts. Compared with ordinary skirts, the horse-faced skirt not only has cultural heritage, but also has a more unique design. The horse-faced skirt is composed of four front and rear skirt doors, which overlap each other and have pleated features on the sides. In the middle part of the skirt, the skirt doors overlap to form a trapezoidal smooth surface, so it is commonly known as "horse face". The horse-faced skirt has a long history, going through historical stages such as Liao, Jin, and Yuan. After the Ming Dynasty, it reached its most mature stage, and then the design gradually became simpler. 1. Horse-faced skirts come in various styles It can be worn in ancient Chinese style or matched with modern casual style Don’t think that the style of the horse-faced skirt is particularly single. In this diversified era, facing a national-style item, we can unlock…- 0
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The Hanfu horse-face skirt is currently in vogue. Are you attracted to it
In December 2023, the horse-faced skirt, one of the standard features of Hanfu, was rated as one of Taobao's top ten products of the year, and also became a popular "New Year's shirt" during the 2024 Spring Festival. Many consumers' initial recognition of horse-faced skirts may come from the "horse-faced skirt incident" two years ago, from celebrities carrying goods, or from social media promotion, but no matter what, horse-faced skirts are very popular. , and whether the Hanfu represented by this skirt is about to usher in great wealth is worthy of our attention. 01 The Origin of Chinese Clothing: The Horse-faced Skirt Broken by Accident In this Spring Festival of the Year of the Dragon, you must have seen many people wearing a dignified and gorgeous pleated skirt on the streets and tourist attractions. In this year’s three-piece New Year’s suit of “buying new clothes, getting a manicure, and perming your hair”, horse-faced skirts suddenly emerged and became many people’s “New Year’s shirts” and also became the number one item in many people’s wardrobes. A piece of Hanfu. According to Taobao data, during the Double 11 period in 2023 alone, Taobao sold more than 730,000 horse-faced skirts, which could…- 0
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Wearing a Hanfu Ruqun to Experience the Charm of Traditional Chinese Culture
Hanfu is the traditional costume of the Chinese nation, which represents the culture and history of the Chinese nation. The underskirt is a type of Hanfu. It is a very beautiful and elegant garment that is deeply loved by women. The skirt is a kind of clothing with a short top and a long and wide bottom. It is usually composed of a top, skirt and belt. There are various styles of underskirts, including double-breasted, cross-collar, waist-length, high-waist, etc. Each style has its own unique charm and beauty. The Hanfu skirt is not only beautiful, but also has rich cultural connotations. It represents the traditional culture and history of the Chinese nation and is an important part of the traditional culture of the Chinese nation. Wearing a Hanfu skirt not only allows us to feel the charm of the traditional Chinese culture, but also allows us to better understand the history and culture of the Chinese nation. In modern society, Hanfu skirts have become a fashion and trend. More and more people are wearing Hanfu skirts to display the traditional culture and history of the Chinese nation. Whether on the stage or in life, Hanfu skirts can make us more…- 0
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The progress of Hanfu from revival to everyday wear
01. The “Hanfu” of the old days is now fresh Recently, Hanfu Chinese style brand "Shisanyu", led by Zhengxingu and Bilibili, with participation from Bubble Mart, completed a Series A financing of over 100 million yuan, bringing Hanfu, a niche track, into the capital market view. Public information shows that Hangzhou Dazai Culture Co., Ltd., to which Shisanyu belongs, was established less than three years ago. Its main products are original Hanfu, national style clothing, etc. "Hanfu" means Han Chinese clothing and is a concept of Chinese dynasty clothing or a general term for ancient Chinese clothing (from Wikipedia). This term can be traced back to the "Book of Han Dynasty" "Several greetings, happy Han clothes system". Academically speaking, there is no precise definition of "Hanfu". Professor Yuan Qi from the Beijing Institute of Fashion Technology pointed out that the concept of Hanfu is not certain and is not a certain form of clothing from a certain dynasty. It is hard to imagine that although our country has a huge Han population, "Hanfu" was still an extremely niche cultural circle more than ten years ago. At that time, a group of Internet users who wanted to "revitalize Chinese culture" gathered…- 0
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Search for Hanfu items
It’s so popular, no matter which tourist attraction you go to, you’ll always see young ladies and gentlemen wearing Hanfu taking photos in concave shapes. Xitang, which is close to Shanghai Beier, is crowded with tourists in the ancient town, and they are all Hanfu enthusiasts from all over the world. Why is Hanfu so popular? In a word: the little skirt is so pretty! ! ! Therefore, although the history of the revival of Hanfu is not too long, Hanfu, along with Lolita clothing and JK uniforms, is known as the "three pits". A pit literally means a sunken place. If there are too many people who like it, the ground cannot bear it, so it naturally becomes a depression (mistake). Another meaning of a pit is that the price of good-looking Hanfu is generally higher than that of fashionable clothes. If you want to own Hanfu, you must first cheat your wallet, which is considered a cheat. In this regard, this Hanfu Mengxin has a profound and clear intuitive understanding. Since my love for Hanfu got out of hand at the beginning of the year, I spent money like water. Half a year later, I recently sorted out…- 0
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How charming is Hanfu really
In just a few months, the trend of Chinese Hanfu has spread all over the world. Various Chinese street photos wearing Hanfu have been viewed hundreds of millions of times. #chinesestreetfashion has become a hot new trend on TikTok. I am so proud to be Chinese! Next, BAZAAR plans to discuss more issues about Hanfu with you, so we have invited a mysterious guest to give you some popular science from the perspective of an insider and talk about things in the Hanfu circle. Video blogger @十音Shiyin, as a senior Hanfu enthusiast, has single-handedly brought Hanfu culture into the public eye several times. Interpret the beauty of Hanfu through creation, wear Hanfu to travel around the great rivers and mountains of the motherland and even London and Paris. As beautiful as the Hanfu is, the scenery is as beautiful as it is, showing netizens the most beautiful aspects of Chinese culture. The Hanfu wardrobe at the level of an official lady and the dazzling unboxing cultural explanations are the first lessons for countless Hanfu fairies to plant a piece of grassland. The all-English video "An all-English response to Korean netizens: Hanfu is not Hanbok, please respect history" with over 3…- 0
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How popular is Hanfu really
The simplicity of the Han Dynasty, the elegance of the Tang Dynasty, the elegance of the Song Dynasty, the dignity of the Ming Dynasty... This year's CCTV Spring Festival Gala, the traditional Chinese pattern creation show "Nian Brocade" amazed everyone. The beauty of costumes and makeup from different dynasties left a deep impression on people across the country. . Following this, the "Hanfu craze" continued to heat up, and all social platforms were dominated by photos of "Hanfu show". In the Luodai Ancient Town in Chengdu, Sichuan, the Luoyi Ancient City in Luoyang, Henan, and the classical gardens in Suzhou, Jiangsu... the compatibility between Hanfu and ancient architecture is exciting, and makes people marvel at the beauty of Hanfu. Focusing on the topic of "Hanfu craze", reporters recently asked how "hot" Hanfu is and how "Hanfu craze"A series of interviews were conducted on what impact it will have on cultural and tourism consumption, and how to make Hanfu shine more brilliantly in the new era. How “hot” is Hanfu? ◆Hanfu is increasingly integrated into daily life Dresses dance lightly, rings jingle, smiles are charming, flowers are shining... Recently, tourists wearing Hanfu and hairpins can be seen everywhere in the streets…- 0
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The beauty of Hanfu spanning thousands of years
The beauty of Hanfu: the splendor of thousands of years In the five thousand years of Chinese civilization, Hanfu is like a bright pearl, shining brightly and witnessing the glory and vicissitudes of the Chinese nation. Today, let us travel through time and space together, explore the historical mysteries behind Hanfu, and appreciate the beauty of those unparalleled clothes. 1. Clothes: wide robes with big sleeves, elegant and fairylike Clothes are one of the basic styles of Hanfu. They are characterized by distinct upper and lower garments. Most of the tops have crossed collars and right hem, and the skirt is covered to the right. The lower skirt is wide and long, as elegant as a fairy. In ancient times, clothes were not only people's daily wear, but also a symbol of identity, status and etiquette. Imagine that in the ancient streets and alleys, literati and poets wore wide robes and long sleeves, reciting poems and writing poems, or writing brush strokes. Isn't that elegance and elegance the character of ancient literati that we yearn for? 2. Shenyi Chapter: Simple but not simple, hidden and hidden Shenyi is a unique style of Hanfu. Its characteristic is that the clothes are…- 0
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Hanfu enters the younger generation
Immortal mantles are fluttering, and the snow is dancing in the returning wind; lotus clothes are about to move, and the rings are clanging... Nowadays, with the return of traditional culture, Hanfu continues to appear on various occasions. Banyuetan reporter’s interview found that although Hanfu has entered the young group, it is only on the surface, and the public has mixed opinions on this phenomenon. The Renaissance of Hanfu: a fashion and lifestyle Song Nan wears a hairpin and a crimson stand-collar double-breasted long coat and a gold-woven and blue horse-faced skirt. She looks like a woman who has traveled from ancient times to modern times. "The clothes I'm wearing are from the Ming Dynasty. Long coats and horse-faced skirts were very popular at the time," Song Nan said. Song Nan, 37, started paying attention to Hanfu 20 years ago. "I now wear Hanfu 24 hours a day and have hundreds of sets of Hanfu in my wardrobe. When I first went out on the street wearing Hanfu, people kept looking at me, and some people came over and asked, 'Am I filming?' But now there are basically no people. It will feel weird, but everyone is already very accepting…- 0
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