Why is modern Hanfu attractive to young people

Why is modern Hanfu attractive to young people

Hanfu is a clothing style that carries traditional crafts such as dyeing, weaving, and embroidery as well as oriental aesthetics. It has a profound historical heritage. In recent years, Hanfu has continued to attract fans of young groups such as the "post-90s" and "post-00s", and related manufacturing, sales, makeup and other industries have also shown rapid development. In the ancient capital of Xi'an, as the temperature warms up, Hanfu enthusiasts go to parks and teahouses to take photos and check in, enjoying weekend leisure and the warmth of spring.

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The continued popularity of Hanfu has also led to the rapid development of related industries such as Hanfu photography, Hanfu rental, and immersive Hanfu games. In Xi'an, Hanfu stores have experienced explosive growth in recent years. During winter and summer vacations and traditional festivals such as the Spring Festival, Qixi Festival, and Mid-Autumn Festival, many stores are in a state of overwhelming sales.

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During the interview, the reporter found that the beauty of Hanfu is a basic element that attracts young people. Traditional Chinese clothing has many styles and rich connotations, whether it is the exquisite carving of the buckle design, the "intangible cultural heritage content" of the embroidery process, or the elegant style created by the plum, orchid, bamboo and chrysanthemum patterns, the unique romance of the ancients They all continue to "encircle fans" of contemporary young people in the "moisturizing of things silently".

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Why is modern Hanfu attractive to young people - Image 6

According to experts, in recent years, the whole society's emphasis on and in-depth exploration of China's excellent traditional culture is also one of the important factors promoting the continuation of the Hanfu craze. From the continued popularity of cultural blogs to the newDomestic products continue to cross the ocean... Behind the "bloodline awakening" of Hanfu wearing is not a sudden whim of the young group, but the aesthetic preference choice of the national trend and national style in recent years. It is also the deep connection between "Generation Z" and China. The cultural context continues to flow in both directions, and behind it is a strong sense of family and country.